How To Repurpose Video Content for Bigger and Better Results
Video is a necessity in your marketing strategy now, given that people now watch more of it than ever.
With social feeds swamped with this must-have content, you can’t stand out if you compromise on quality. But videos that influence take time to create – planning, scripting, recording, editing, and everything in between.
To get the maximum return for all that work, make sure you repurpose your quality videos (both the ones you’ve created and any you plan to create.) I’ll show you how to create many kinds of content from a single video (and why you should).
First, I’ll explain my definition of content repurposing.
What is content repurposing?
Content repurposing involves turning a piece of content into different media for use across multiple platforms. It involves thinking creatively about communicating your message in different formats and locations, so you can reach and connect with more people.
Content can