Hawai’i Tourism Authority issues RFP for visitor education, marketing for Japan market : Maui Now

September 26, 2022, 2:55 PM HST
* Updated September 26, 2:57 PM

Japanese tourists on the Big Island. File Photo: Japan Airlines

The Hawai’i Tourism Authority has issued a Request for Proposals for strategic visitor education and destination brand marketing and management services for the Japan market.

Through this procurement process, the authority will select a qualified contractor to provide visitor education and brand management services in Japan.

The contractor’s work will support a new, regenerative model of tourism for Hawai’i that is guided by the mission to Mālama Ku’u Home (care for our beloved home), the authority’s 2020-2025 Strategic Plan and the community-driven Destination Management Action Plans.


Work performance will be measured against key performance indicators in alignment with the tourist authority’s Strategic Plan, including increased average daily visitor spending and increased total visitor spending.

All interested applicants must register

Volaris Group Enters Marketing Management Software Vertical with the Acquisition of CrossCap

Volaris Group Inc

Volaris Group Inc

TORONTO, Sept. 20, 2022 (GLOBE NEWSWIRE) — Volaris Group Inc. (“Volaris”) announced that it has acquired Crosscap Media Services Inc. (“CrossCap”) and its subsidiaries. Headquartered in San Francisco, California, CrossCap is a leading provider of SaaS enterprise marketing workflow management software used by many major brands. This acquisition provides Volaris with a foothold in the marketing management vertical.

“This is a great opportunity for both Volaris and CrossCap to work together and provide solutions for the martech industry. We are excited to explore how we can support product innovation, talent, and growth to help CrossCap on its journey to expand their reach with enterprise marketing teams,” said Alice Luo, Chief Strategy Officer at Volaris. “It is great to have CrossCap join the Volaris family and I’m looking forward to working with their management team on their growth strategy.”

CrossCap offers solutions for cost-savings and market-share growth, assisting

Conexon acquires zfactor Inc., bolstering fiber broadband marketing services portfolio with award-winning branding, design, website capabilities and proprietary

Acquisition builds on Conexon’s existing marketing solutions currently used by electric cooperatives across multiple states with combined membership of over one million

KANSAS CITY, Mo., Sept. 19, 2022 /PRNewswire/ — Rural fiber-optic network design and construction management leader Conexonhas acquired zfactor Inc., a Waterloo, Ontario, Canada-based brand development and creative agency focused on B2B technology companies.

The acquisition represents Conexon’s latest step in providing end-to-end consultative and operational solutions for electric cooperatives deploying fiber broadband to their members and communities.

Founded in 1998 by Massimo Zefferino, zfactor Inc., has amassed an impressive list of international and broadband clients. The agency has worked with Conexon for the past two years, delivering strategic branding, design and digital services. The agency was instrumental in launching the Conexon Marketing Hub, a proprietary software platform specifically designed to provide all the resources electric co-ops need to effectively market fiber-to-the-home service.

AI-powered fundraising company, Wisely, have joined Frontier Marketing to bring further depth and nuance to donor management

News Image

“Our goal is to help the many charities who want to grow their mid-level giving programs to identify and develop future major gift donors,” says Wes Moon, co-founder of Wisely. “Frontier is already a leading fundraising agency. I’m excited to bring Wisely’s proprietary AI prediction engine to them”

Frontier Marketing is plugging the power of artificial intelligence (AI) into its mission to serve charities that have a vision for fundraising growth.

Technology and staff from the AI-powered fundraising company, Wisely, have joined Frontier to bring further depth and nuance to donor management. With real-time insights, Wisely’s software analyzes donor databases and suggests which donors to connect with—who will give, how much, and when.

“Our goal is to help the many charities who want to grow their mid-level giving programs to identify and develop future major gift donors,” says Wes Moon, co-founder

Professor in Project Management, Intelligent Operations, Information Management, and Marketing job with XIAN JIAOTONG LIVERPOOL UNIVERSITY (XJTLU)

DEPARTMENTDepartment of Intelligent Operations and Marketing (IOM)

POSITION TITLE: Full Professor in Project Management, Intelligent Operations, Information Management, and Marketing

LOCATION: Suzhou Campus

SALARY: Salary and benefits packages are competitive and commensurate with rank and experience.

OPEN DATE POSITIONS: 20thSeptember 2022

ADVERTISEMENT CLOSING DATE: 30thNovember 2022(early submission of applications is encouraged)

JOB ID: 2960

CONTRACT TYPE: Fixed-Term/3-year contract, renewable. 3rd contract is open-ended


Formed in 2006, Xi’an Jiaotong-Liverpool University (XJTLU) is a joint venture of Xi’an Jiaotong University in China and the University of Liverpool in the UK. As an independent Sino-foreign cooperative university, XJTLU captures the essence of both of its prestigious parents and is the first and only of its kind approved by the Ministry of Education.

The language of instruction is English. Its undergraduate programs are accredited in both China and the